About Me

Intelligent, dynamic self-starter with experience in the areas of digital strategy, analytics and project management. Digital marketing expertise, and a knack for creative problem solving, allow me to quickly overcome obstacles and deliver projects on time and on budget.

Contact Details

Davis Kane
Philadelphia, PA
(215) 622-0357 davisjkane@gmail.com

Work

Curalate

Interactive Project Manager January 2015 - December 2015

  • Oversaw 10-15 large-scale web development projects simultaneously, working with external stakeholders and internal developers to ensure that projects are hitting deadlines and quality standards.
  • Responsible for $2.1M (ARR) in business for clients such as Nordstrom, Urban Outfitters and J. Crew.
  • Defined scope, created project plans and timelines, scrubbed ticket queues, and oversaw internal and external development teams for multiple projects simultaneously.
  • Designed and implemented new processes for internal and external development teams, reducing the average number of days from kickoff to launch by 18%.
  • Worked with QA team to test for cross platform/browser functionality, analyzed results, and found solutions to technical problems.
  • Reviewed PSD files and ensured details and specs were in place for handoff to internal developers.
  • Pulled data from SQL databases to create custom reports for clients.

Tierney

Digital Strategist Intern September 2014 - December 2014

  • Assisted in the design of frameworks for digital marketing campaigns based on user experience and digital behavior for clients such as Fine Wine & Good Spirits, Independence Blue Cross and TD Bank.
  • Utilized Google Analytics to track website performance and create detailed, actionable reports for clients, and to diagnose and fix tracking errors using best practices to ensure KPIs are being met.
  • Conducted extensive competitive research and developed user personas to inform client strategy.
  • Kept up with emerging technologies and latest digital marketing trends, wrote POVs on potential vendors, and shared my expertise with coworkers as a regular contributor of original content to The Pulse, the agencies weekly newsletter.

Alfred Angelo

Marketing Intern September 2008 - December 2012

  • Demonstrated ability to engage with managers and sales personnel to brainstorm ideas for innovative marketing campaigns.
  • Curated, edited and managed images and copy for, and assisted in the development of, the "Real Brides" section of Alfred Angelo's website.
  • Assisted with the creation and editing of the annual media plan.
  • Managed projects for marketing managers and sales personnel using project management applications such as Basecamp and Asana.

Education

Temple University

B.A. in Psychology June 2014

Selected Coursework in Marketing and Advertising:
Digital Marketing, Advertising, Pre-Calculus for Business, Advanced Statistical Methods, Website Development, Design for New Media

Certifications

Skills

  • Photoshop
  • Illustrator
  • CSS
  • HTML5
  • jQuery

Get In Touch.

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